Yingmi Solution Helps You Understand Gaudi's Thoughts Hidden in His Architecture

The sunlight in Barcelona slants into Sagrada Familia, and the colorful glass spreads light patterns on the ground, like a layer of broken gemstones. However, many tourists stand here, their faces full of confusion: A German man walks around the spiral staircase twice, takes out his phone to look up the translation, but still doesn't understand the "1930 construction" staircase, why it spirals like "heading towards heaven"; A Japanese mother kneels down to point out the sun pattern on the glass to her child, the child asks, "What's the connection between this and the Bible?" She can only awkwardly shake her head; Middle Eastern tourists are even more helpless. The audio tour equipment only has Spanish and English, and even the special event that Sagrada Familia "was awarded World Heritage status before it was completed" can only be heard in fragmented sentences by others.

As one of the world's top architectural landmarks, Sagrada Familia receives over 4 million overseas tourists every year. But "how to make people with different languages and backgrounds truly understand Gaudi's design" has always been the biggest headache for the scenic area operators and travel agencies. Yingmi Technology has been making audio guides for 16 years and has a clear understanding of the demands for these cultural attractions abroad. Their technology is also very solid. Faced with the architectural characteristics of Sagrada Familia and the troubles of tourists, they didn't just create a "one-size-fits-all" device, but instead developed a comprehensive audio tour solution that helps foreign tourists overcome the three hurdles of language, space, and knowledge, truly grasping the essence of this "architectural epic that is always under construction".

I. Three "Obstacles" in the Audio Tour of Sagrada Familia: Common Difficulties Faced by Overseas Tourists

In this place, the architecture is complex and the culture is special. When overseas tourists visit, they often get stuck by three problems. These are not "whether there is an audio tour device" issues, but rather "whether the solution can precisely match the needs" -Language barrier: Minority language tourists visit as if they are "outsiders"

In Sagrada Familia, out of every ten tourists, three are not speaking English or Spanish: There are French couples who want to hear about the differences between Gaudi and French architecture; Japanese families with children are hoping to understand some Bible stories in their native language; and tourists from the Middle East and Eastern Europe only recognize Arabic and Russian. Traditional audio tours either only provide Spanish and English or translate very superficially: Translating "Gaudí's naturalist design" directly as "Gaudí's naturalist design", but not saying "He drew the pictures following the veins of leaves and the shapes of beehives"; Translating "the narrative of the stained glass light" as "the light story of stained glass", tourists staring at the light spots on the ground still don't understand "Why are the stories told by the light in the morning and afternoon different"?

More troublesome is that the demand for minority languages is often overlooked. A travel agency has calculated that among the tourists speaking Arabic and Russian in Sagrada Familia, 60% of the complaints are about "not understanding religious symbols and coming here in vain". Traditional solutions require customization for minority languages, which takes a long time, and many tourists can only take pictures and leave without understanding anything.

1.The space is too chaotic: Hard to hear and connection drops are common.

The main dome of Sagrada Familia is 112 meters high, and the interior is empty, with tourists scattered everywhere; during peak seasons, people are crowded together, and the voices, footsteps, and other noises mix together, and the audio tour often "breaks down": When looking at the "Jesus Birth Facade", just as hearing "The sculpture contains farming tools", the signal suddenly drops, and when reconnected, the key points have already been missed; At the "Crucifixion Facade", there are many people, and the audio tour sound is drowned out by the noise, and tourists turn up the volume to the maximum, their ears almost touching the device, but still missing information.

This matter seriously affects the mood of the tour. Sagrada Familia must follow the route: First, look at the "Jesus Birth Facade", then go up to the main dome, and finally visit the underground exhibition hall. If there is a disconnection or poor audio quality, tourists are likely to miss the essence of the design and won't understand "What exactly is so amazing about this building?" after the tour.

2.Too shallow knowledge: Gaudi's ingenious ideas were completely overlooked.

In Gaudi's designs, there are countless "details that carry cultural significance": Each step of the spiral staircase is 2 centimeters apart, so that when you climb, it feels like "walking on a hill, not tired"; The ribs of the dome structure are copied from palm leaves, which are lightweight yet capable of bearing weight; The statues on the "Glory Facade" each pose corresponds to a story from the Bible. However, traditional guided tours only say "This is the staircase" "This is the dome", rarely explaining "Why was it designed this way" "What's the backstory behind it".

Some research suggests that only 12% of overseas tourists can understand "The 18 towers of Sagrada Familia correspond to 12 apostles, 4 evangelists, and the Virgin Mary and Jesus" through traditional guided tours; Even fewer, only 8%, understand "The colors of the stained glass are selected based on the direction - the morning light should make people feel hopeful, and the evening light should make people feel calm". After such a tour, tourists simply cannot understand "Why is Sagrada Familia an ultimate example of combining architecture and religion".

II. Yingmi's "Combination Strategy": Finding Solutions to Problems

Yingmi did not take the "solve the problem with a single device" approach for these three issues. Instead, from the perspectives of language, space, and content, they put together a plan that fits the Sagrada Familia, focusing on meeting the real needs of tourists in each stage:

1. Language tailored to needs: Not only "Can you understand?", but also "Can you resonate?"

Yingmi's greatest strength is not "How good at translation", but "Being able to make people from different cultures understand". For tourists visiting the Sagrada Familia, they came up with two strategies: "Basic coverage + rapid customization":

The basic languages are all included: Spanish, English, French, German, Japanese, Korean, Arabic, Russian. These 8 commonly used languages are standardly equipped, and 85% of tourists can pick them up and use them right away, without waiting;

Quick response for minor languages: If Portuguese or Hindi is needed, just notify in advance, and it can be done within 72 hours. Symbol interpretation: There are too many religious symbols in the Sagrada Familia, and Yingmi specially added "annotations": Using Arabic to explain the sun pattern, saying "This is similar to the meaning of 'light' in your culture"; Using Russian to explain the spiral structure, connecting it to the Orthodox Church's "eternal constancy" concept, allowing tourists to understand Gaudi's design from things they are familiar with.

Previously, a similar approach was used in the ancient city of Toledo in Spain. For tourists speaking Arabic or Russian, they finally no longer had to just take pictures without understanding, and their stay time increased by nearly half, and their satisfaction rose by over 80%.

2. Space matching the scene: Not only "Can you hear?", but also "Without interruption"

The Sagrada Familia has a large space and a large number of people. Yingmi's plan specifically focused on "stable signal and clear sound" to achieve this, and the recommended technical combinations were particularly suitable:

Anti-interference signal transmission: They used 4GFSK anti-interference technology. Simply put, no matter how noisy it is or how large the space is, the explanation sound can be clearly transmitted. Even in the main dome or the "Crucifixion Facade" where there are many people, the clarity of the explanation sound can still maintain over 95%.

Regional automatic switching: Following the visiting route of the Sagrada Familia, they set "signal nodes". As tourists move from the birth facade to the main dome and then to the underground exhibition hall, the guiding signal will switch automatically, without the need for manual adjustment, and there will be no situation of "disconnection after walking two steps".

Powerful battery life: On average, overseas tourists spend 2 hours and 30 minutes visiting the Sagrada Familia. The equipment recommended by Yingmi can be used continuously for 12 hours, and it is equipped with a lightweight charging case. Tourists can simply charge it for a while at the rest area, and they won't have to worry about "running out of power in the middle".

These designs were not randomly conceived - Yingmi had tested similar solutions in open scenic areas such as Tianmu Lake in Jiangsu Province and Longhu Mountain in Jiangxi Province. Such solutions could reduce the signal disconnection rate to below 5% and filter out 70% of the noise. They worked perfectly in Sagrada Familia.

3. The content is well-digested: not just "knowing something", but also "being able to understand it"

Yingmi consulted experts from the Barcelona School of Architecture and the Cultural Research Center of Sagrada Familia to create the explanations. The core idea was to "dig out Gaudi's thoughts from the details", rather than "generalizing":

Detailed breakdown: When explaining Gaudi's designs, not only do we say "what it is", but also "why": for example, the 2-centimeter height difference of the spiral staircase was determined after 100 attempts by Gaudi, which neither makes people tired when climbing nor coincides with the idea of "natural growth"; the color of the colored glass was mixed using local natural minerals, with red corresponding to "the passion of Jesus during his crucifixion" and blue corresponding to "the gentleness of the Virgin Mary". Different colors combined together can precisely tell the complete story from "creation to the apocalypse";

Clear timeline: The content clearly explains this timeline, and also explains "why it can be a World Heritage Site even if it's not completed yet" - Gaudi's design drafts are all kept, and the later team did not make random changes but followed his ideas all along. This "continuing craftsmanship" itself is very impressive;

Guiding exploration: The content also includes "small tips", such as "count the ribs of the main dome one by one, there are 16 of them, corresponding to 16 prophets in the Bible" and "stand in the middle of the main hall at 3 p.m. and look at the light on the ground forming a cross", allowing tourists to change from "passively listening" to "actively finding details", and they remember it better.

Ⅲ.Overseas customers can use it with confidence: flexible and reliable

For the operators and travel agencies of the areas surrounding Sagrada Familia and other overseas customers, when choosing a tour guide solution, they not only need to consider "how good the experience is", but also need to "be compliant, flexible, and long-term usable". These points were all thought out by Yingmi 

1.Flexible cooperation: No waste of money

For different-sized customers, Yingmi provided several cooperation methods: if the scenic area operator is worried about the equipment being idle, they can use "customized solutions + charging based on usage", and tourists pay according to their usage; if the travel agency wants to incorporate the tour guide into the travel product, they can choose "content authorization + technical support", without having to buy a bunch of equipment; small institutions with limited budgets can only require "cloud content updates", which costs much less.

Previously, an area in Indonesia used the "leasing model", and the operating costs were reduced by 30%; a German travel agency did "content authorization", and tourists were much more satisfied, and orders also increased by 20%.

2.The brand is reliable: 16 years of accumulation is not blown out of proportion

Yingmi has been making tour guides for 16 years. It is a nationally recognized high-tech enterprise and has cooperation with Huawei. It has served major institutions such as the British Museum, the National Museum of China, and Adidas. Core technologies such as SOC embedded noise reduction and PMU safety lithium batteries have patents, and the equipment has sold over 1 million units without any safety incidents. Overseas customers choose Yingmi not only for the solution, but also because they trust a mature brand, reducing risks.

Conclusion: Let everyone be able to understand Gaudi's "thoughts"

The charm of Sagrada Familia lies not in its "grand appearance", but in Gaudi's integration of "nature, religion and art" into every stone and every piece of glass. For overseas tourists, a good tour guide is not about "dumping a bunch of information", but rather building a bridge - allowing non-Spanish speakers to understand religious symbols, enabling wanderers to hear the details clearly, and enabling ordinary visitors to understand the ideas behind the architecture.

Yingmi's Sagrada Familia audio tour solution is precisely such a bridge. It doesn't rely on a single device to hold the weight; instead, it relies on the combination of "language customization, space adaptation, and content deepening", which precisely meets the needs of overseas tourists. Let everyone who comes here be able to slow down, in the colorful glass light and the spiral staircase's winding, truly understand the story of "architecture and faith growing together" written by Gaudi's 130-year-long unfinished persistence. This not only makes the tour experience better, but also enables cultural landmarks like Sagrada Familia to truly enter the hearts of everyone around the world.